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Armando has been working hard with an eye on a promotion.But when the list for promotion was posted,Armando's name was not on it.The spot was awarded to Bill,an employee who was widely viewed to be the supervisor's favorite.What impact will this have on Armando's performance?
Customer Journey Map
A visual or graphical representation of the total experience a customer goes through when interacting with a company, product, or service, mapping out each stage of engagement.
Understanding Your Customer
The process of gaining insights into customers' needs, preferences, and behaviors to tailor products or services accordingly.
Diversity of Product
The range or variety of different products offered by a business to cater to various customer needs.
Beachhead Market
An initial target market that a company focuses on penetrating to establish a strong presence before expanding to broader markets.
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