Kaina Clinic Uses Client-Visits as Its Measure of Activity

question 129

Multiple Choice

Kaina Clinic uses client-visits as its measure of activity. During May, the clinic budgeted for 3,000 client-visits, but its actual level of activity was 2,970 client-visits. The clinic has provided the following data concerning the formulas used in its budgeting and its actual results for May:
Data used in budgeting:
Actual results for May:

-The activity variance for administrative expenses in May would be closest to:

• A) $6 U
• B) $6 F
• C) $194 U
• D) $194 F

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Definitions:

Market Segmentation

The practice of dividing a target market into smaller, more defined categories based on various characteristics.

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Starbucks is a global coffeehouse chain known for its signature coffees, teas, and other beverage and food offerings, operating in numerous countries around the world.

Customer Service

Help and counsel given by an organization to customers who acquire or engage with its offerings.

Relationship Marketing

A strategy designed to foster customer loyalty, interaction, and long-term engagement rather than focusing solely on short-term goals such as customer acquisition and individual sales.