Sophia Could Not Afford Expensive Furnishings,but Wanted a Stylish Home

question 86

Multiple Choice

Sophia could not afford expensive furnishings,but wanted a stylish home.After researching many options,she went to a local Target to purchase the trendy lamps,pillows,and art featured on its ads and website.As a consumer,which retailing challenge was Sophia likely responding to?

• A) integrated CRM
• B) brand image consistency
• C) pricing consistency
• D) integrated supply chain
• E) efficient distribution

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Definitions:

Instincts

Innate, typically fixed patterns of behavior in animals in response to certain stimuli.

Emotions

Affective states that are experienced as a response to internal or external events and are associated with physiological, behavioral, and cognitive changes.

Primary Drives

Basic physiological needs such as hunger, thirst, and sleep, which motivate behavior to ensure survival.

Stimuli

External factors or events that elicit a physiological or psychological response in an organism.