Martha Had Several Unpleasant Experiences Trying to Find the Merchandise

question 90

Multiple Choice

Martha had several unpleasant experiences trying to find the merchandise she needed at a large lumber yard and hardware store.The employees-when she could find them-rarely seemed to know where anything was outside of their own departments.But on her most recent visit,she was pleasantly surprised to find that the store had installed kiosks where she could get directions quickly and accurately.The store had found a technological solution to the services marketing issue of

• A) intangibility.
• B) part-time employees.
• C) perishability.
• D) inseparability.
• E) heterogeneity.

---

Definitions:

Extractive Economy

An economic model that focuses on the extraction of natural resources for export, often associated with colonial and developing nations.

McCarran Act

also known as the Internal Security Act of 1950, is a United States federal law that required Communist organizations to register with the U.S. Attorney General and established the Subversive Activities Control Board.

1952

The year 1952, significant for various historical events including the U.S. presidential election where Dwight D. Eisenhower was elected President.

Quota System

A method for controlling immigration or trade by allocating specific limits to certain groups or countries.