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When There Is a Significant Difference Between the Service Customers

question 25

Multiple Choice

When there is a significant difference between the service customers receive and the service the firm promotes, the firm has a ________ gap.

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Definitions:

Hypotheses

Proposed explanations made on the basis of limited evidence as a starting point for further investigation.

Predictions

The act of forecasting future events or trends based on current or past data.

Assumptions

Beliefs or statements taken for granted without proof, often serving as a basis for reasoning and decision-making.

Biased Views

Opinions or perspectives that are unfairly prejudiced in favor of or against something or someone.

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