For Marketers,one of the Benefits of Having Achieved Brand Loyalty

question 101

Multiple Choice

For marketers,one of the benefits of having achieved brand loyalty is

• A) recognition through industry awards.
• B) lower marketing costs associated with reaching loyal customers.
• C) increased price sensitivity among loyal customers.
• D) greater concern about competitors' actions.
• E) few worries about copyright infringement.

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Definitions:

Group Dynamics

The study of the behaviors and psychological processes occurring within a social group, or the effects the group has on an individual's behavior and attitudes.

Human Relations

The study and management of how people interact within groups, particularly in a work setting, aiming to improve job satisfaction and productivity.

Personal Development

Activities that improve awareness, talents, and potential, contributing to building human capital and employability.

Organizational Objectives

The specific, measurable goals that an organization aims to achieve to fulfill its mission and advance its strategic plan.