How Did Consumers Respond When Chobani Reduced the Size of Its

question 126

Multiple Choice

How did consumers respond when Chobani reduced the size of its Greek yogurt containers by 12 percent?

• A) They did not notice the change.
• B) They were happy the company reduced the product size, rather than increase the price.
• C) They stopped buying Chobani altogether.
• D) They organized a boycott of the product.
• E) They used social media to complain about the change.

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Definitions:

ANOVA

Stands for Analysis of Variance, a statistical method used to compare means of three or more samples to understand if at least one of the sample means differs significantly from the others.

Mean Square

A statistical measure used in variance analysis, computed by dividing the sum of squares by the degrees of freedom.

Error

The difference between the observed value and the true value of a parameter in data, indicative of the degree of inaccuracy or deviation.

P-value

In hypothesis testing, the p-value is the probability of obtaining test results at least as extreme as the observed results, under the assumption that the null hypothesis is correct.