The Number of Participants Who Discontinue Their Use of a Service

question 124

Multiple Choice

The number of participants who discontinue their use of a service divided by the average number of total participants is called

• A) churn.
• B) customer retention.
• C) customer lifetime value.
• D) cancellation cost.
• E) customer loyalty.

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Definitions:

Texture Rubbery

Describes the physical consistency of an object or surface that is flexible, resilient, and similar to the feel of rubber.

Asymmetrical Shape

A shape that does not have both halves exactly the same when divided by a common axis, showing a lack of symmetry.

Cranial Nerve

One of the twelve nerves that emerge directly from the brain, not the spinal cord, and primarily serve the head and neck regions with various functions like sensation and movement.

Clench Teeth

involves forcefully pressing the upper and lower teeth together, often as a physical response to stress or to stabilize the jaw.