Examlex
For products like clothes pins,which provide the same benefit for all consumers,marketers should probably use a(n) ________ strategy.
Higher-Order Needs
Refers to the advanced levels of needs in Maslow's hierarchy, including esteem and self-actualization needs, beyond basic physiological and safety requirements.
Esteem
A psychological term describing a positive or negative attitude toward oneself; an aspect of self-respect or self-worth.
Persistence of Effort
The continual exertion of effort towards achieving a goal, despite obstacles or difficulties.
Motivation
The driving force behind individuals' actions, desires, and needs, influencing their behavior and goal achievement.
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