Education Marketers Know That the Primary Motivations of Most Nontraditional

question 20

Multiple Choice

Education marketers know that the primary motivations of most nontraditional college students are self-respect and self-fulfillment,so they craft their marketing message to emphasize the benefits these consumers are looking for in a college education.What type of segmentation method was used to segment this market?

• A) psychographics
• B) demographics
• C) geographics
• D) geodemographics
• E) behavior

Recognize the decision-making processes and control in different business forms.

Understand the capital raising and liability aspects of partnerships versus sole proprietorships.

Grasp the concept of unlimited and limited liability in business entities.

Understand the legal and operational structures of corporations.

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Definitions:

Landlords

Individuals or entities that rent land, buildings, or housing to tenants for a specified period under a lease agreement.

Black Cabinet

A term for the group of African American advisers to President Franklin D. Roosevelt during his presidency.

Stalwart Democrats

Members of the Democratic Party in the United States who are particularly firm, steadfast, or loyal in their political views, often resisting change.

Political Clout

Refers to the influence or power within political systems or organizations.