While Waiting in Line to Make a Purchase at Best

question 113

Multiple Choice

While waiting in line to make a purchase at Best Buy,Joanie sees signs reminding her to visit the company's website for online specials and to sign up on her smartphone for the Best Buy Loyalty Rewards Program.Others signs remind her that Best Buy will match competitors' prices on any item they sell.This is an example of which 4E framework?

• A) engage
• B) energize
• C) excite
• D) experience
• E) educate