When You View a Selection at Amazon

question 173

Multiple Choice

When you view a selection at Amazon.com and see "Customers who bought this (item) also bought ....," you are seeing the application of

• A) real-time e-commerce.
• B) connectivity.
• C) interactive marketing.
• D) personalization.
• E) collaborative filtering.

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Definitions:

Government Policies

Strategies and actions defined by government bodies designed to influence or guide aspects of the economy or social issues.

Quantity And Prices

The relationship in economics between the quantity of goods available (supply) and the price those goods fetch in the market (demand).

Higher Profits

An increase in the amount of money that is left after all operating expenses, taxes, and costs have been subtracted from total revenue.

Resource Suppliers

Entities or individuals that provide the essential inputs required for the production of goods or services.