All of the Following Are Difficulties Associated with Creating an Actual

question 320

Multiple Choice

All of the following are difficulties associated with creating an actual advertising message except which?

• A) Compensating actors is very expensive.
• B) Shooting commercials in several locations for global campaigns has increased.
• C) Replacing actors with computer-generated animation is ineffective since people are better able to translate a copywriter's message into ads with a fear, sex, or humorous appeal.
• D) Designing quality artwork, layout, and production for advertisements is time consuming.
• E) Translating the copywriter's ideas into an actual advertisement is a complex process.

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Definitions:

Prepaid Expenses

Expenses paid in advance for goods or services to be received in the future.

Depreciation Expense

The allocated cost of an asset over its useful life, representing wear and tear, decay, or decline in value.

Note Receivable

A financial asset representing a written promise to receive a certain amount of money at a future date.

Interest Earned

The amount of income earned from depositing funds or investing in interest-bearing financial instruments.