Frommer's Travel Guide Series,including Volumes Like Essential Italy,have Been Indispensable

question 51

Multiple Choice

Frommer's travel guide series,including volumes like Essential Italy,have been indispensable for travelers throughout the world since they describe out-of-the-way,inexpensive restaurants and hotels.These guides provide invaluable __________ to the establishments,though they cannot pay to be included.

• A) direct sales
• B) publicity
• C) direct marketing
• D) personnel selling
• E) public service announcement

---

Definitions:

Global Trade

The exchange of goods, services, and capital across international borders or territories.

Documents of Title

Legal documents that provide proof of ownership of property, including titles for vehicles or deeds for real estate.

Warehouse Receipts

Documents issued by warehouse operators certifying the possession and storage of specified goods.

Bills of Lading

Official documents issued by a carrier to acknowledge the receipt of cargo for shipment.