An Entire Product Category or Industry Is Referred to as

question 376

Multiple Choice

An entire product category or industry is referred to as

• A) product form.
• B) product class.
• C) product line.
• D) product mix.
• E) product item.

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Definitions:

Competitive Advantage

An attribute or ability that allows an organization to outperform its rivals in the market.

SWOT

A strategic planning tool that stands for Strengths, Weaknesses, Opportunities, and Threats analysis to assess a project, business, or person's condition.