Which of the Following Statements Regarding the Place Element of Services

question 49

Multiple Choice

Which of the following statements regarding the place element of services is most accurate?

• A) Place has little impact on the marketing of services because there are so many intermediaries from which a consumer may choose.
• B) The distribution site as well as the service provider are the intangible components of the service.
• C) Place is an especially important factor because of the inconsistency between the service and the service provider.
• D) As competition grows in service industries, the value of convenient distribution is being recognized.
• E) Technology is an effective way to bring services to the customer, but not those that are information-based.

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Definitions:

Healthy Living

A lifestyle that includes balanced nutrition, regular physical activity, and avoidance of unhealthy behaviors such as smoking.

Sales Tax

A tax imposed by the government on the sale of goods and services.

Labor Market

The labor market is the marketplace where employers find workers and workers find jobs, dictated by supply and demand for labor.

Market Wage Rate

The prevailing rate of pay for a specific job in a given labor market.