Which Type of Consumer Product Is Often Very Expensive, Purchased

question 3

Multiple Choice

Which type of consumer product is often very expensive, purchased infrequently, and takes an extensive amount of time to make the purchase decision?

• A) convenience product
• B) shopping product
• C) specialty product
• D) unsought product
• E) discretionary product

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Definitions:

Average Order Size

The mean quantity of goods ordered in a single transaction or over a set period of time.

Gasoline Purchases

The acquisition of fuel for vehicles, typically involving transactions at gas stations.

Absentee Landlord

A property owner who does not live on-site and rarely, if ever, visits the property, often relying on management companies for maintenance.

Cribriform Plate

A portion of the ethmoid bone with numerous small holes that provide passage for the olfactory nerve fibers from the nasal cavity to the brain.