Business Analysis Refers to the Stage of the New-Product Development

question 278

Multiple Choice

Business analysis refers to the stage of the new-product development process

• A)where the target markets are selected and resources are allocated to reach them.
• B)where the target market segments that show potential are selected and those that do not are eliminated.
• C)that specifies the features of the product and the marketing strategy needed to bring it to market and make financial projections.
• D)where there is a formal accounting of all monies spent on R&D to determine the return on investment (ROI) that the new product will give back to the firm.
• E)that internally and externally evaluates new-product ideas to eliminate those warranting no further effort.

Recognize the importance of document structure, approach, and audience analysis in business communication.

Distinguish between solicited and unsolicited proposals and their planning factors.

Understand plagiarism and its avoidance in business reporting and research.

Grasp the principles of proposal writing, including adherence to specific guidelines and highlighting benefits.

---

Definitions:

Privacy Act of 1974

A federal law in the United States that governs the collection, maintenance, use, and dissemination of personally identifiable information about individuals that is maintained in systems of records by federal agencies.

Privacy Act of 1974

A U.S. law that establishes a Code of Fair Information Practice which governs the collection, maintenance, use, and disseminating of personally identifiable information about individuals that is maintained in systems of records by federal agencies.

Internal Revenue Service

The Internal Revenue Service (IRS) is the agency of the U.S. government tasked with collecting taxes and enforcing the laws related to taxes.

Government in the Sunshine Act

A U.S. law aimed at ensuring that agencies conduct their meetings in public, promoting transparency.