Sources of External Information That Originate with the Sellers of Products

question 33

Multiple Choice

Sources of external information that originate with the sellers of products and services and include advertising, company websites, salespeople, and point-of-purchase displays in stores are referred to as

• A) relational sources.
• B) public sources.
• C) personal sources.
• D) stakeholder sources.
• E) marketer-dominated sources.

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Definitions:

Eradicate

To completely destroy or eliminate something, often used in the context of eradicating diseases or harmful practices.

Tribal Leaders

Individuals recognized for their authority, leadership, and influence within tribal societies, often responsible for decision-making and guidance.

Enforce Authority

The act of implementing or ensuring compliance with laws, rules, or decisions by those in power.

Legal Sanctions

Penalties or coercive measures that are imposed by law to enforce compliance with legal norms and regulations.