Which of the Following Statements About Hispanic Buying Patterns Is

question 225

Multiple Choice

Which of the following statements about Hispanic buying patterns is most accurate?

• A) Hispanics are often brand loyal and willing to pay a premium price for premium quality.
• B) Hispanic buying preferences are strongly influenced by contemporary fads and fashions.
• C) Hispanics are hesitant about using advertising as an information source.
• D) Convenience is an essential product attribute for Hispanic homemakers with respect to food preparation or consumption.
• E) Uniquely Hispanic buying patterns have virtually disappeared over the past 10 years due to increased assimilation.

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Definitions:

Actual Performance

The real outputs or results achieved by an individual, team, or organization.

Negative Connotation

The association of a word or phrase with something negative, making it undesirable or unattractive.

Managerial Control

The process by which management ensures that resources are obtained and used effectively and efficiently in the accomplishment of an organization's objectives.

Resent

To feel bitterness or indignation at having been treated unfairly.