With the Arrival of Tablet Devices, Such as Apple's IPad

question 137

Multiple Choice

With the arrival of tablet devices, such as Apple's iPad in 2010, growth in the global PC industry slowed considerably and actually saw negative growth by 2015. If a firm offering a range of PCs had slightly increased its global unit market share of PC sales from 10 to 12 percent but still was not the industry leader, the company should be concerned that this product is a

• A) question mark.
• B) star.
• C) hedgehog.
• D) cash cow.
• E) dog.

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Definitions:

Ending Inventory

The cumulative worth of merchandise ready to be sold at the conclusion of a financial period.

Net Income

The total earnings of a company after all expenses and taxes have been deducted from revenues.

Inventory Turnover

A metric that demonstrates the frequency at which a firm's stock is sold and replenished within a certain timeframe, highlighting the effectiveness of its inventory control.

Cost of Goods Sold

Costs incurred directly from the production process of goods a company offers for sale.