Which of the Following Is an Example of Using Secondary

question 4

Multiple Choice

Which of the following is an example of using secondary research?

• A) Moderating a focus group to test new slogans
• B) Surveying local opinion leaders on perceptions of your organization
• C) Asking employees to fill out a "greatest concerns" questionnaire to gauge internal audiences
• D) Reviewing someone else's research data
• E) Conducting an experiment to determine the best format for a client Web site

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Definitions:

Jeep Tours

A type of adventurous tour or excursion that involves exploring locations using a jeep.

Guests

Individuals who are invited or visit a place where they do not live or work.

Wells Serviced

This refers to the number of oil or water wells that have undergone maintenance, repair, or other service activities within a specific timeframe.

Performance Report

A report that compares budgeted data to actual data to highlight instances of excellent and unsatisfactory performance.