Costco's Merchandise Is Sold in Large Quantities and Stacked High

question 24

Multiple Choice

Costco's merchandise is sold in large quantities and stacked high on metal shelving.This merchandising gives the customer a message of low prices.Which of the following merchandising techniques is Costco using?

• A) Price lining
• B) Tonnage merchandising
• C) Colour presentation
• D) Frontal presentation
• E) Idea-oriented presentation

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Definitions:

Hyperpolarization

A change in a cell's membrane potential, making it more negative, and thus further from initiating an action potential.

Inhibitory Postsynaptic Potential

A type of synaptic potential that makes a post-synaptic neuron less likely to generate an action potential, usually by making the inside of the neuron more negative.

Neuronal Membrane

The lipid bilayer that encases neurons, regulating the entry and exit of substances and maintaining the electric potential used for neural transmission.

Depolarization

A reduction in the difference in voltage across a cell's plasma membrane, which can trigger nerve impulses or muscle contractions.