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Sally recently gave a presentation at a media house on a possible tie-up for an environmental campaign.Her audience found her presentation professional and well-prepared.Which of the following did Sally most likely do?
Strategic Plan
An organized procedure for forecasting a preferred future, and turning this forecast into wide-ranging goals or objectives, followed by a plan of action to accomplish them.
Service-Quality Dimension
Aspects that customers use to evaluate the performance and quality of a service, including reliability, responsiveness, assurance, empathy, and tangibles.
Tangibles
Physical items or properties that can be seen, touched, and measured, as opposed to intangible assets like patents or copyrights.
Reliability
The degree to which a system, component, or process consistently performs according to its intended or designed function.
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