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Amy Scott,a communications manager at an environmental organization,recently used a certain technique to develop ideas for the "Action against Global warming Campaign." With the help of this technique,she jotted down her topic at the centre of a sheet and drew a circle around it.She wrote down strategies such as new media,radio,and print media in red,drawing circles around them.In addition,she circled the points of support from the public on the issue,governmental regulation on use of fossil fuels,and support of allies in blue.Which of the following techniques did Scott use?
Prejudice
Preconceived opinion that is not based on reason or actual experience; usually negative and directed towards individuals or groups.
Discrimination
The unjust or prejudicial treatment of different categories of people, especially on the grounds of race, age, sex, or disability.
Conative Part
Refers to the aspect of the mind involving will, volition, or inclinations that result in actions.
Attitude
A psychological construct that represents an individual's like or dislike for an item, behavior, or issue, influencing their thoughts, feelings, and actions.
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