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When the actual price in a market is above the equilibrium price we would expect:
Peripheral Route
A persuasive strategy that relies on superficial cues rather than substantive arguments to influence someone's attitude or behavior.
Central Route
A method of persuasion that involves high levels of cognitive processing, where the audience considers logical arguments and substantial evidence.
Elaboration Likelihood Model
A theory explaining different ways of processing stimuli, why they are used, and their outcomes on attitude change.
Attractive Celebrities
Famous individuals who are widely recognized and considered appealing or desirable in appearance.
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