A Firm Can Become a Channel Captain Because It Is

question 296

Multiple Choice

A firm can become a channel captain because it is typically the channel member with the ability to influence the behavior of other members.Influence can take four forms: economic influence; expertise; the legitimate right of one channel member to direct the behavior of other members; and

• A)social interactions with the community at large.
• B)familial ties to other channel members.
• C)longevity in the industry.
• D)identification with a particular channel member.
• E)geographic proximity to the manufacturing plant.

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Definitions:

Vision

A positive and future-focused image of what could and should be that focuses and energizes people; an essential requirement for effective leadership. A successful vision is leader-initiated, shared and supported by followers, comprehensive and detailed, and uplifting and inspiring.

Leader

A person who guides or directs a group towards achieving specific goals.

Effort

The amount of mental or physical energy put into a task or activity to achieve a specific goal.

Motives

The internal drives, desires, or needs that propel individuals to take action or behave in a specific manner.