________

question 160

Multiple Choice

________

• A)consumers perceive your product to be similar to other products on the market.
• B)a lower price will significantly reduce unit costs.
• C)consumers tend to be price sensitive.
• D)it will be easier to set measureable sale unit goals.
• E)when the high initial prices do not attract competitors.

---

Definitions:

Psychological Dimension

An aspect concerning the mental and emotional factors influencing human behavior.

Strategic Cost Management

The process of reducing operational costs in a way that is aligned with the overall strategic goals of the organization, enhancing its value and competitiveness.

Bottleneck Items

Items or processes that limit or delay the flow of production or service delivery due to their limited capacity.

High Risk

Situations or ventures involving a significant possibility of loss, failure, or negative outcomes, often accompanied by the potential for high rewards.