Which of the Following Statements Regarding Pricing Objectives Is Most

question 90

Multiple Choice

Which of the following statements regarding pricing objectives is most accurate?

• A)Generally, the greater the demand for a product, the higher the price that can be set.
• B)At the corporate level, when setting pricing objectives and constraints, a firm must disregard current conditions in the marketplace because they are too temporal for long-term planning.
• C)Pricing objectives must always be set, but they are rarely achieved; they provide a framework rather than actual expectations.
• D)It is possible to create pricing objectives with the greatest range possible in order to anticipate any and all changes in the marketing environment.
• E)Even if a firm is trying to satisfy its obligations to its customers and society, in general it should never forego making a profit.

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Definitions:

Warm Air

Air that has a high temperature, which can rise due to its lower density compared to cooler surrounding air.

Hurricanes

Powerful tropical storms with heavy rain and strong winds that form over warm ocean waters.

Warm Surface Water

Surface ocean water that has a relatively high temperature, often found in tropical and subtropical regions.

Water Vapor

the gaseous form of water, often released into the atmosphere from volcanic eruptions and other natural processes.