Directions on How and When to Use a Product and the Composition

question 95

Multiple Choice

Directions on how and when to use a product and the composition of a product that appear on packaging are examples of what kind of benefits?

• A)communication benefits
• B)self-realization benefits
• C)perceptual benefits
• D)protection benefits
• E)storage benefits

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Definitions:

Diversity

The inclusion of individuals representing more than one national origin, color, religion, socioeconomic stratum, sexual orientation, etc., in a group or organization.

Problem Recognition

The first step in the consumer decision-making process, where the consumer identifies a need or problem that requires a solution.

Skin Protection

Measures or products designed to protect the skin from harmful elements, such as UV rays, chemicals, and abrasions.

Hispanic Buying Patterns

Consumer behavior trends and preferences specific to the Hispanic demographic, which may influence marketing strategies.