The Decision-Making Process Organizations Use to Establish the Need for Products

question 103

Multiple Choice

The decision-making process organizations use to establish the need for products and services and to identify, evaluate, and choose among alternative brands and suppliers is referred to as

• A)the consumer purchase decision process.
• B)organizational buying behavior.
• C)the industrial purchase procedure.
• D)facilitating behavior.
• E)the reseller procurement process.

---

Definitions:

Dust Particles

Tiny fragments of solid material that are suspended in the air and can accumulate on surfaces.

Abnormal Condition

Any state of health that deviates from the normal or healthy condition.

Lung

A pair of spongy, air-filled organs located on either side of the chest responsible for gas exchange between the air and the bloodstream.

Abbreviation

A shortened form of a word or phrase used for convenience.