In 1998, F

question 215

Multiple Choice

In 1998, F.Hoffman-LaRoche Ltd.and BASF AG, two international pharmaceutical companies, were ordered to pay $725 million in fines for plotting to raise and fix prices of vitamins used in virtually every home in the U.S.This is an example of how __________ forces affect the marketing environment.

• A)economic
• B)ecological
• C)technological
• D)social
• E)regulatory

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Definitions:

Unrealized Gains And Losses

Gains and losses that have occurred on paper, but the corresponding financial assets have not yet been sold or realized.

Voting Shares

Shares that grant the holder the right to vote on company matters, typically at shareholder meetings.

Significant Influence

The power to participate in the financial and operating policy decisions of an investee but not control them.

Significant Influence

A level of control or impact an investor has over an investee, typically indicated by ownership of 20% to 50% of voting shares, allowing influence over business decisions without full control.