A Local College of Business Offers an Outstanding Business School

question 159

Multiple Choice

A local college of business offers an outstanding business school education.Cali pays the tuition to attend and earns her MBA with a concentration in Supply Chain Management.Upon graduating, she is offered a high paying, fulfilling position.Was this a marketing exchange?

• A)No, because the university made a profit from Cali's tuition through the entire time she was in school and will most likely receive additional funds from Cali as an alumnus.
• B)No, because money was exchanged in the form of tuition and Cali' income will come from her employer, not her graduate school.
• C)No, because the school did not provide Cali with a tangible product, only the potential of an education.
• D)Yes, because the university promised Cali she would graduate on time and she did.
• E)Yes, because paying tuition was exchanged for knowledge that directly led to Cali's fulfilling, new job.

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Definitions:

Expediting

The process of speeding up the progress or completion of tasks or deliveries in a project.

Delivering

The process of taking goods, messages, or other items to the people or places they have been sent to.

Work Break Down Structure

A hierarchical decomposition of a project into smaller components, helping in organizing and defining the total scope of the project.

Scope Of Work

A detailed document that describes the work activities, deliverables, and timelines for a project or a portion of a project.