Examlex
A need refers to
Market Leaders
Market leaders are companies that hold the largest market share in a particular industry or category, often setting trends, pricing standards, and competitive benchmarks.
Low-Growth Markets
Markets characterized by small or stagnant growth rates, making them challenging environments for businesses to achieve high returns.
Market Growth Rate
The increase in size or sales of a market over a specific period.
BCG Matrix
A strategic planning tool that uses market growth rate and market share to categorize the business units or products of a corporation into four quadrants.
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