Using It to Create Customer Value Is Said to Have

question 2

Multiple Choice

using it to create customer value is said to have a

• A)product orientation.
• B)customer orientation.
• C)market orientation.
• D)industry orientation.
• E)information orientation.

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Definitions:

One-tailed Hypothesis

A statistical hypothesis test where the region of rejection is on only one side of the sampling distribution.

Nondirectional Hypothesis

A type of hypothesis that specifies that a difference or relationship exists, but does not predict the direction of the difference or relationship.

Two-tailed Hypothesis

A hypothesis test that allows for the possibility of a relationship in both directions, not specifying the direction of the relationship.

Invalid Hypothesis

A hypothesis that is disproven or found to be incorrect based on evidence or statistical analysis.