Nutrimax Is a Large Foods Maker Firm with Subsidiaries in Many

question 54

Multiple Choice

Nutrimax is a large foods maker firm with subsidiaries in many countries.As the tastes and preferences of customers vary largely, the company has decentralized control to the subsidiaries so that they can customize their products.For example, the company's subsidiary in Selenasia only manufactures dense bread baked with a mixture of grains to meet the needs of its customers.In this scenario, Nutrimax is most likely to be using which of the following strategies?

• A)Divestment
• B)Stagnation
• C)International
• D)Global standardization
• E)Localization

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Definitions:

Genetically Based

Characteristic or conditions determined by genes and hereditary factors.

Behavioral Tendencies

Patterns of action or reactions that are consistent over time, often reflecting underlying personality traits.

Birth Order

The theory that suggests an individual's rank by age among siblings influences their personality and behavior.

Personality

A complex pattern of characteristics and behaviors that comprises an individual's unique way of thinking, feeling, and interacting with the world.