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New ventures:
Passive Ad
Advertising content that is not aggressively promotional, aiming instead to subtly influence viewers without direct calls to action.
Earned Reach
Definition: The exposure or visibility a brand gains through word-of-mouth or organic sharing of its content by individuals, not paid promotions.
Brand's Style Guide
A Brand's Style Guide is a comprehensive manual that details the visual and textual elements of a brand's identity, including logo usage, color palette, typography, and communication tone, to ensure consistency across all marketing materials.
Social Media Marketers
Professionals who specialize in creating and implementing marketing strategies on social media platforms.
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