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Nutrimax Corp

question 57

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Nutrimax Corp., a breakfast cereal company, has designed extensive and elaborate advertising campaigns for its existing products.The campaigns mainly focus on the aspects and benefits of the products that make them better than other products.The massive advertising and marketing initiatives are also intended to intimidate new entrants and rivals.Nutrimax Corp.is most likely to be using which of the following strategies?


Definitions:

Cold War

The period of geopolitical tension and ideological conflict between the Soviet Union and its allies and the United States and its allies, roughly from the end of World War II in 1945 until the dissolution of the Soviet Union in 1991.

Conservative

A political and social philosophy promoting traditional institutions, values, and practices, and often expressing skepticism towards rapid changes and innovations.

Third World

An outdated term originally used to describe countries that were neither aligned with NATO (the First World) nor the Communist Bloc (the Second World), often used now to refer to developing countries.

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