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Marietta Is the Product Manager at Fireflies Ltd

question 103

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Marietta is the product manager at Fireflies Ltd., a company that designs and manufactures clothes and fashion accessories. Noticing the rising popularity of rhinestone jewelry and the fact that only a handful of stores actually stocked it, she decided to take advantage of the latent demand in the market. Marietta knew that she was taking a risk by committing organizational resources to pursuing this idea, but was confident about the merit of her decision. In deciding the allocation of resources for attaining her goals, which managerial task can Marietta be said to be performing?


Definitions:

Split Labour Market

A theory that explains the division of the labor market into separate sub-markets or segments, based largely on race, ethnicity, or gender, with differing levels of wage and conditions.

Internal Colonialism

A concept describing the exploitation and domination of a country's minority groups by its dominant group, akin to colonial rule but within the same state's borders.

Split Labour Market Theory

A sociological concept that explains how divisions within the labor force (based on race, ethnicity, gender, etc.) can lead to conflicts and inequalities.

Visas

Are official documents or endorsements that allow the bearer to legally enter, remain in, or leave a particular country or territory.

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