In an Interview with a Television Channel, the Public Relations

question 31

Multiple Choice

In an interview with a television channel, the Public Relations manager of KP Oil explained what his company intended to do to tackle the threat to marine life caused by an oil spill in the Pacific Ocean.The oil spill was caused by a tanker ship accident carrying crude oil for the company.According to Mintzberg, the PR manager of KP Oil is playing the role of a

• A)liaison.
• B)figurehead.
• C)leader.
• D)disseminator.
• E)spokesperson.

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Definitions:

Investment

The allocation of resources, usually financial, in expectation of a future return, which may include interest earnings, dividends, or appreciation in value.

Property

Legally owned items, including real estate and personal belongings, over which the owner has exclusive rights.

Present Value

The current estimation of future financial gains or cash flows, discounted by a particular return rate.

Medical Expenses

Costs incurred for the diagnosis, cure, mitigation, treatment, or prevention of disease, or for the purpose of affecting any structure or function of the body.