A Marketing Researcher at a Computer Company Did a Study

question 42

Multiple Choice

A marketing researcher at a computer company did a study examining user satisfaction with two operating systems.A total of 300 users were surveyed on the type of operating system used and their satisfaction with it.Use the following data set to answer questions 6-14:
Which of the following is an expression of the probability of a simple event?

• A)The probability that a user is satisfied given use of either system 9 or 10.
• B)The probability that a user is not satisfied with system 9.
• C)The probability that a user is not satisfied with either system 9 or 10.
• D)The probability that people use system 9,but not system 10.

---

Definitions:

Intangible Assets

Assets that lack physical substance but have value, such as intellectual property, brand reputation, and copyrights.

Goodwill

An intangible asset representing the value of a company's brand, customer relationships, and other non-physical assets.

Recovered

Refers to the process of regaining or securing an amount of money, property, or other resource that was previously lost or owed.

Profits

The financial gain obtained when the revenue generated from business activities exceeds the expenses, taxes, and costs involved in sustaining the activity.