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Dr.August is investigating whether or not women have more job satisfaction after they are given praise or a gift card (different levels or rewards) .She has recruited 10 women from Intel and for 6 months the women received praise then the next 6 months they received a gift card.The conditions were counterbalanced and a survey on job satisfaction was distributed following the treatment conditions or every 6 months until the research was completed.After finishing her study Dr.August was busy writing a grant,therefore she has asked you to analyze her data below.Please note the survey was based on 1-5 Likert scale with high scores indicating high job satisfaction and low score indicating dissatisfaction.
In Dr.Augusts' result section how should she report the results of the t-test you calculated for her?
Opportunistic Buying
Acquiring products or services under favorable circumstances, often at reduced prices, due to special situations rather than planned purchasing.
Retailer
A business or person that sells goods to the consumer, as opposed to a wholesaler or supplier, who normally sell their goods to another business.
Retail Atmospherics
The use of physical elements in a retail space to influence consumers' mood, behavior, and perceptions to enhance shopping experience.
Sensory-based Stimuli
Stimuli that are specifically designed to engage one or more of the senses (vision, hearing, taste, smell, and touch), often used in marketing and user experience design to influence behavior and perception.
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