The Most Obvious Impact of the Technical Environment on Marketing

question 51

True/False

The most obvious impact of the technical environment on marketing is the ability to create and maintain huge customer databases.

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Definitions:

Manipulation

Influencing or controlling someone or something to one's advantage, often in a deceitful or unfair way.

Withholding Information

A form of communication control where information is deliberately kept from others who might need or want it.

Participation

The act of taking part or being involved in an activity, decision-making process, or event.

Organization Development

A field of study and practice focused on improving organizational efficiency and effectiveness through planned interventions.