A Sales Manager Follows Up a Complaint from a Key

question 96

Multiple Choice

A sales manager follows up a complaint from a key customer with a letter to that customer.The letter describes the nature of the complaint and what the organization plans to do to resolve the situation and prevent its future occurrence.The sales manager's choice of a communication medium for the message is influenced by:

• A) groupthink.
• B) the need for a paper trail.
• C) management by wandering around.
• D) groupware.
• E) MBO.

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Definitions:

Excess Amortization

The portion of amortization expenses that exceeds the cash or profit generated by the asset being amortized, typically relevant in high depreciation contexts.

Significant Influence

The power to participate in the financial and operating policy decisions of another entity, without having control over those policies.

Investment Account

A type of account held at a financial institution that holds securities, cash, and other assets in the name of the investor.