Examlex
Suppose someone devises a new IQ test and we discover that tall people get higher test scores than short people do. What, if anything, should we do to determine whether or not this test is biased against short people?
Competitive Parity
A strategy where a company ensures its share of marketing spend is comparable to its competitors.
Generic Brands
Products that are not branded with a company name but instead are labeled with the name of the commodity and tend to be less expensive.
Pay Raise
A pay raise refers to an increase in an employee's salary or wages, typically awarded as a recognition of performance, inflation adjustments, or changes in job responsibilities.
Name-Brand Goods
Products that are manufactured and marketed under a registered trademark or brand name, recognized by consumers for their quality and advertising.
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