Which of the Following Advertisements Is Making Use of Vicarious

question 152

Multiple Choice

Which of the following advertisements is making use of vicarious reinforcement?

• A) an ad for the lottery, showing happy (and now rich) winners
• B) an ad for toothpaste, showing kids with cavities who didn't brush their teeth
• C) an ad for a computer, listing and explaining the features available
• D) an ad for a gas-guzzling car that doesn't mention the poor gas mileage

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Definitions:

Lobster Boats

Small, specialized boats designed for the purpose of lobster fishing, often equipped with traps and storage areas for the catch.

Revenue

The sum of money a business earns from selling goods or offering services over a specified period.

Operating Cost

The expenses associated with the day-to-day running of a business, such as rent, utilities, and payroll, excluding capital expenditures.

Monthly

Relating to or occurring once a month; often used to describe payments, subscriptions, or reporting periods that happen once per month.