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A study presented participants with a variety of Pokemon characters and asked them to respond to a "target" character. Some other characters were consistently paired with either positive words or pictures or with negative words or pictures. When asked to rate the Pokemon characters after the study, participants gave the most favorable ratings to
Tax Incentives
Financial benefits, such as reductions in taxes, provided by governments to encourage certain economic activities or investments.
High-Tech Manufacturing
A sector of industry that involves the production of goods using advanced technological processes and equipment, often associated with electronics, aerospace, and pharmaceuticals.
Retain
To hold onto or keep in possession, either physically or in memory.
Research Method
A systematic plan, procedure, or strategy used to investigate, acquire, or analyze information on a subject.
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