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Cigarettes advertised as "low in tar and nicotine" may in fact deliver either a large or small amount of tar and nicotine, depending on
Motivation
The internal and external factors that stimulate desire and energy in people to be continually interested and committed to a job, role, or subject, or to make an effort to attain a goal.
Intrinsic Motivation
The drive to engage in an activity for its own sake, due to the inherent pleasure and satisfaction derived from the activity itself.
Primary Drives
Basic internal motivating forces in psychology, such as hunger and thirst, which drive behavior for survival.
Drive-Reduction Principle
A theory in psychology that posits motivation arises from biological needs that drive an individual to act in ways that reduce the drive and bring about a steady state.
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