Examlex
All things being equal, the less debt that a firm has, the more likely it is to be highly valued in the marketplace.
Beaconing
The practice of using Bluetooth Low Energy (BLE) devices to send targeted messages and information to nearby smartphones.
Geofencing
A location-based technology that uses GPS or RFID to create a virtual boundary, enabling software to trigger a response when a mobile device enters or leaves a particular area.
Behavioral Segmentation
The process of dividing a market into groups based on consumer behaviors, such as purchasing habits or usage rates.
Demographic Segmentation
The division of a market into segments based on demographic factors such as age, gender, income, education, and family size.
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