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When Responses Are Not Obtained from Some Members of the Sample,bias

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When responses are not obtained from some members of the sample,bias is introduced.


Definitions:

Persuasion Knowledge Model

A framework describing how people develop and use knowledge about persuasion to interpret and engage with persuasive messages.

Personal Outcome

The specific result or consequence experienced by an individual as a result of their actions or decisions.

Martyrdom Effect

The phenomenon where individuals may place a higher value on goals or goods that they suffer for or put significant effort into attaining.

Not-for-profit Organizations

Entities that operate for purposes other than generating profit, focusing on serving a public or social cause.

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